Reach local customers before they start searching.
STANDBY Local sets up and manages Facebook and Instagram ads for Charlottesville small businesses: an $850 one-time build, then management from $750 a month. Your ad budget goes straight to Meta, and we track which ads turn into real leads, not just likes.
$850 build + from $750/monthAd spend is paid directly to Meta · three-month minimumSee all plans
You pay Meta directly for ad spend. It is never part of a STANDBY fee.
Management has a three-month minimum because ads need time to produce enough data to judge and improve.
Use each channel for its job.
Google catches people already looking
When someone searches for what you do, local SEO helps you show up.
Meta reaches people who aren't looking yet
Facebook and Instagram put your offer in front of the right local people, test messages, and collect interest through lead forms or a landing page.
Ads, audiences, lead forms and tracking in one setup.
Ads and copy
Built from your real offers, approved claims and your own photos.
Audiences and lead forms
Targeted to the towns you actually serve, with a lead form that asks the right questions.
Tracking and review
We check lead quality with you and adjust based on real results, not just clicks.
Management is priced separately from your ad budget.
Three-month minimum on monthly management. Ad spend is always paid directly to Meta.
Campaign build
Ads, audiences, lead forms and tracking setup.
Management: up to $2,500/mo ad spend
Ongoing review and management.
Management: $2,500–$7,500/mo ad spend
Ongoing review and management.
Management: above $7,500/mo ad spend
Scoped by number of campaigns, creative needs and complexity.
Ads are testing and learning.
We don't guarantee a number of leads, a cost per lead or a return on ad spend. Results depend on your offer, audience, budget, creative and how fast leads get a reply.
- Real business facts and approved claims only
- Lead quality reviewed with you
- Ad spend stays in your own Meta account
- Every lead goes to a clear follow-up process
Let's check your offer and follow-up before you buy any traffic.
Prefer the phone? Call (434) 872-1893.